Analysis Of Front Cover 2

This is a club and dance music magazine. From the front cover we can tell that the type of issues and articles that are going to be inside are going to be associated with dance and club style music, different DJ’s current work, the current club style clothing fashion.

The target audience for this magazine will be people that spend their spare time going to different clubs and festivals and are fans of the genre of music featured. It is my views that the age group that this is centred at is 18-26 year olds because it is more likely that young people in their early to mid 20’s will be interested in clubbing and dance music.

The mode of address that the magazine is using is the two leads of the band “faithless” leaning against a wall, with the female artist leaning against the male in a very sexual and somewhat dominating manner. This is a very thought provoking image as it attracts the readers or the general public to look and possibly open the magazine.

This tells me that the magazine wants very close attention from its readers and uses images like this to draw in fans of the magazine and other members of the public to pickup a copy and buy it. So in my view more often the magazine will use a central image that is really going to catch people’s eye.

A famous dance music band called “faithless” is featured on the front cover of this issue of mixmag. They are on the cover because the anchorage text says that they have announced an official return to the dance music scene.


The anchorage text says “FAITHLESS…fast cars, madness and medieval history: the biggest band in dance music returns”. This implies the overall personality and style of the band are generally reckless with their music t also implies they are returning.

Various other groups and artist are featured in the magazine. The magazine represents them in the form of puffs to advertise to it’s readers of what other artists and groups will be featured within the magazine and draw the individuals to buy the magazine.

The title block seems to stand out a lot because of the colours being used such as the background image is very dark and the title block uses a very rich crimson colour to stand out. This title block tells me that the magazine wants to stand out from other magazines, attract a certain age group and audience and thrive to be different from other magazines.


The title of the magazine tells me that their readerships are going to be fans of dance music and be able to name various groups and artists, which will make them, want to buy this magazine because they have an interest for the articles and issues raised in the magazine.

The title of this magazine tells me that it features a very urban and popularity based style to attract the target audience and interact with its readers rather than just present articles and images.

The title of this magazine tells me that it has a very urban image and appeals to a younger generation for sales purposes. To uphold this image they feature artists and groups wearing urban styled clothing and feature events and festivals based on this image and sub genre of music


The puffs inside the magazine suggest that event and festival dates, new artist information, reviews on current albums on the market and exclusive interviews with various artists and groups. This tells me that the magazine expect a young audience that enjoy dance music and that get out to different clubs, bars and festivals a lot.


In this magazine they feature a grunge kind of image by using various colours such as red and black. For example the group featured on the cover are wearing glossy jackets and other items of clothing, the central image uses a black background which becomes brighter on one side of the image to make the group being photographed stand out more, also the title of the magazine uses a rich crimson to make the magazine as a whole stand out more. I think this is very attractive because of the way it has all been constructed to create a certain image. Also the colours used match with some of the fonts used such the anchorage text uses a grunge medieval type font which I think works really well


The strategies the magazine uses to attract its audience is featuring plenty of puffs to make the reader feel they will gain a lot of information if they buy this magazine also the more obvious method for this magazine would be to give away a free mix CD every issue this technique is also very useful because it makes the audience feel as if they are getting more for their moneys worth when they purchase this magazine

Analysis Of Front Cover 1

By looking at the front cover we can tell this is going to be a hip hop, RnB and soul music magazine. You can tell this because of the issues and articles that are present on the front cover such as the names and pictures of famous RnB singers and rappers.


The target audience for this magazine will more likely be young people aged 16-21. In particular they would either be hip hop or RnB fanatics or recognise the different artists named on the current issue of the magazine and understand the difference between hip hop and RnB.

The mode of address that the mag is using is Wyclef Jean performing on a guitar being kind of flamboyant and attracting attention to him-self and to a certain extent showing off to the readers of the magazine

The central image tells me that the magazine wants to engage its readers and be have a very informative relationship but yet present the idea that the artists featured in the magazine are true artists


The artist featured on the cover is Wyclef Jean, former lead singer of the famous Soul and RnB band, The Fugees. He is on the cover because he was formally retired but made a surprise performance and announced his return to the music industry

The anchorage text says “WYCLEF ROCKS” this implies that the artist is absolutely amazing at what he does.

The overall message that the artist is giving is that he can still perform well and that he still “ROCKS”.

Yes there are two groups featured on the magazine who are The Beastie Boys, and the Def squad. The magazine represents them as puffs which draw the individual to consider buying the magazine and also to show the readership who else is featured within the magazine


The title block is very large and stands out a lot due to the red background of the magazine and the white colour of the font. This tells me that the magazine likes to attract attention to it, make it noticed and draw the overall attention of the readership

The title of the magazine tells me that the readership may have a view that the music featured in the magazine provides a certain vibe and the title may attract a more mature audience because of its simplicity.

Also the title tells me that vibe magazine has a very soulful image but more predominately RnB due to the popularity of this sub genre of soul/blues music. It would also be fair to say through time the founder, Quincy Jones has shown the evolution from the blues, to soul, to rhythm and blues.

The title, “vibe” tells me that the magazine has a very close relationship to the music industry and styles out a hip hop style fashion to its readership.

The puffs tell me that the magazine expects to get a young or mature audience that are fans of the hip hop and RnB sub-genres for example one of the puffs mentioned was Big Pun & Fat Joe, iTwo tons of fun. This is a joke aimed at to very famous rappers, a joke that only hip hop fans would understand.



The magazine has used a red background which I believe is very effective because it is a very vibrant and attractive colour to use also it brings out the font colour that the magazine has used, white. The background seems to assist the very simple font colour and style and make nit look quite noticeable to its readers.


The strategy the magazine uses to attract the audience is featuring loads of puffs to make the reader feel that there going to find out a lot of information if they buy this magazine. Also the magazine uses a very abstract central image of an artist performing well to attract the readers to look straight at the front cover